New Tuna Ads

Re: “What? Tuna Again?” Marketing, July 16: Once or twice a week, a tuna sandwich was a most welcome staple in my lunch pail, and as the years passed, I always had a batch of tuna salad ready in a container in my refrigerator as a tasty standby.

That stopped about two years ago, as the product seemed to change (no matter which brand I tried).

What was once a solid chunk portion of beautifully intact fish filet has now become a mushy amalgam of scraps loosely mashed into a can with a cloudy liquid throughout. They blame lack of advertising for the slump in sales. But no amount of advertising will sell me now.

A. TURNER

Studio City